The bite of the Chinese dragon is beginning to get fatal for the Rs 50,000 crore Indian tyre industry. On the one hand while Indian tyre majors are facing a severe shortage of raw material like rubber in the countr...
The Rs 50,000 crore Indian tyre industry today has a few reasons to smile and a few reasons to frown. On the one hand, after a lull in the industry while the demand for tyres in 2015-16 is seeing a growth coupled wi...
P.Tharyan, Editor, Motown India magazine interviews Rajiv Budhraja, Director General, Automotive Tyre Manufacturers’ Association (ATMA). Budhraja talks at length about the issues confron...
ATMA stands for Automotive Tyre Manufacturers’ Association. We are an industry body of the companies which make automotive tyres in India. We have been there since 1975. It’s almost forty years now. It’s an indust...
We are in favour of free trade agreements with other nations provided they are on an equal level playing field. It should be both for raw material and finished products. But you cannot call it a fair treatment if yo...
While Tata Motors Passenger Vehicles unveiled the production-ready version of the iconic Tata Sierra at the much-anticipated Sierra Brand Day, the company showcased exclusive collaborations with India...
SMK, the premium helmet brand from Studds Accessories Ltd showcased its innovation on a global platform by unveiling three new helmet models at EICMA 2025 in Milan, Italy. The models received an enthu...
NeoKavach, an Indo-French joint venture committed to transforming road safety through innovation, announced the launch of the NeoKavach Air Vest, India’s first intelligent wearable airbag system for r...